Archive for the 'TV' Category

AACD

18Jan07

The TV commercials of this campaign show real scenes of a physiotherapy session held at AACD, an entity providing support to handicapped children. At the end, the following sentences appear on the screen:
Do as AACD patients do. Move our team with a small gesture.Contribute with as much as you can.

[...]


Zero Hora

18Jan07

This campaign shows real statements made by people who are openly criticizing Zero Hora newspaper, listing very scathingly its paramount shortcomings and advocating that readers ought not to buy that newspaper.
At the end, there´s the signature:
There are lots of different opinions about everything.
A real newspaper must make room for all of them.
Zero Hora. All sides [...]


Universitário

17Jan07

In Brazil, in order to get into College, you usually have to take College Entrance Exams at the individual schools, which are nothing more than huge sequences of multiple choice questions. Universitário is a preparatory school which gets students ready for this fearsome exam.
Throughout all the commercials of this campaign, we are about to describe [...]


Net Cable TV

17Jan07